The numbers
What's counted live, what's estimated, and the math behind every figure on this site.
Most of these numbers come from almost two decades of client work that nobody was counting at the time. Mat didn't keep a tally, and neither did his clients. So where a number can be counted, the site counts it live. Where it can't, the math is right here.
The estimates sit in the low-to-middle part of a reasonable range, so the real figures are likely higher. Client names are left out, out of respect. The mustard figure is a recommendation, not a measurement.
Today: 17 years, 9 months
Counted from November 19, 2008, the day Mat's first YouTube channel opened. That date is public, so anyone can check it. Third Eye Productions, the first name Mat did production work under, started the same year. The count updates itself every month.
Today: 12+
Counted from mid-2014, about a year into Mat's longest client contract, when he started producing live webinars. The month is approximate, so the site shows whole years with a plus.
Read from YouTube's public numbers for Mat's three channels still online (Maple Grove Studio, Mat Leger, and Perilous3D) and refreshed a few times a day. YouTube rounds subscriber counts, and the site rounds everything down.
Updated by hand the day a founding-client spot fills.
Most of this work happened under one contract: nearly twelve years, from July 2013 to March 2025, with a US learning-solutions company that serves federal agencies, state governments, and corporations. Mat's business delivered the work on their behalf, the same way we work with clients now.
At full volume Mat ran about 3 sessions a week, client webinars and internal ones together, for about 8 years at 46 working weeks a year. That's roughly 1,100. The other years added about 100 more through a monthly best-practices series. Only sessions Mat produced himself are counted, not his team's.
45 to 60 hours a week for nearly twelve years. At the low end, 45 hours × 46 weeks × 11.75 years is about 24,300. The middle of the range is about 27,000.
Mat usually had about 7 client organizations on the go at once. Projects rotated every few weeks, but many clients stayed for years, so new organizations came in at roughly 8 to 12 a year over about 8 years.
The 60 or so organizations above, plus about 20 freelance contracts from 2009 to 2013, about 20 production clients since 2008, and about 5 since Your Expert Voice opened in 2025. That comes to about 105.
One national sports organization alone put about 150 different presenters and panelists on screen over 8 years of monthly events. Across the other clients, an average of about 4 each adds roughly 240. That's around 390, before counting anyone since 2025.
Live: about 1,200 sessions averaging around 50 attendees comes to about 60,000, plus about 18,000 more from larger events like town halls and user groups (roughly 1 session in 20, averaging 300 people). Recordings: sessions went into the clients' learning platforms afterward. Across about 60 organizations, at about 2,500 people watching each organization's recordings over the years, that's about 150,000. Together, around 228,000. These are attendances and views, so someone who joined three sessions counts three times. Public videos and social media posts aren't included.
A session recording usually became 1 to 5 finished pieces: an edited video, often a transcript, sometimes short clips. That averages 2.4 pieces. With about 80% of sessions recorded and edited, that's roughly 2,300. Add 300 to 480 voiced training modules, 769 videos across Mat's YouTube channels, and about 100 other project pieces, and the total lands between 3,100 and 3,650.
From about 2020 to 2025, a course project came in every 1 to 2 weeks. About 70% were voiced, at about 3 modules each. At the low end that's 150 projects and about 315 modules. In the middle, 230 projects and about 480.
No platform is off the table. Here are the ones we've worked in so far:
The 2024 Client Impact Award was given by that same long-term client for return on investment, client service, repeat business, and innovation across several projects.
The numbers in the federal e-learning case study (9 projects, 32 recording sessions, 800+ hours, over $83,000, and one project 28% under budget) come from that project's budget, and they agree with each other.
If a number here looks off to you, tell us. We'd rather fix it than defend it.