01 · The flagship

Holistic Business Development

People come to me for a website. Five minutes in, we realize they need a business. I help build both.

For people who teach, heal, coach or guide, whose business hasn't caught up with their skill yet. My most requested service.

Free Consultation See the First 10 rate

The framework

Build. Launch. Expand.

Three stages, and you can start at any of them. Starting at the end is also popular, but less effective.

Stage one

Build

Get the foundations right.

  • Business and offer development
  • Positioning and messaging
  • Brand voice and identity
  • Website and user flow
  • Business systems and infrastructure
  • Pricing and packaging

Stage two

Launch

Put your expertise into the world.

  • Launch website and assets
  • Marketing campaigns
  • Social and content strategy
  • Email and nurture sequences
  • Webinars and online events
  • Audience and client development

Stage three

Expand

Make what's working work harder.

  • New offers and revenue streams
  • Content systems
  • Marketing that keeps improving
  • Automation and workflows
  • Partnerships and collaborations
  • Ongoing strategy and planning

Meet you where you are

Where are you right now?

"I've got a business, but it's a mess."

Scattered offers, no clear message, and a website you avoid sending people to. We start by building the foundation properly.

Start with Build
"Everything's ready. I just need to get it out there."

The offer is real and the work is good, but nobody knows yet. We plan and run the launch together.

Start with Launch
"I'm already booked, but it isn't sustainable."

You're busy and stretched thin. We turn what works into systems, new offers, and room to grow.

Start with Expand
Mat working one on one with a practitioner to build the foundation of their business

What the partnership feels like

Weekly working sessions. Honest feedback. If something isn't working, I tell you, and I tell you what to do instead.

A focused project with a finish line, or an ongoing partnership. A first engagement often runs about three months: the foundation, then the build, then the launch.

See websites built this way

Often layered in

Add what the business needs

$42 per hour for the First 10 founding clients, on every service.

How the First 10 works

Questions

Common questions

Who is this for?

People who heal, coach, teach, consult or guide, with the skill to back it up but not yet a business that matches. It closes the gap between "I do this" and "people pay me for this."

What does "holistic" actually mean here?

The whole business: offer, message, website, marketing, systems, and how it all fits the way you want to work. Most people ask for one thing. The results come from the pieces working together. Also, it sounded better than "comprehensive."

How is it priced?

Founding clients pay $42 per hour, USD, on any mix of work. After the tenth, engagements are quoted by scope. Either way, we start with a Free Consultation.

What if I mainly need content made?

If the business is solid and what you need is production, Multimedia Production is the better fit. If you need one defined deliverable, look at Specialized Projects.

Ready to build something real?

One hour, one on one, on Zoom. You leave with clear next steps, whether or not we work together.

Free Consultation